Snoop Dogg Joins World's First NFT Restaurant Group, Food Fighters Universe


Snoop Dogg does everything now. Literally everything. Seeing him get invested in the NFT and Web3 industry shouldn't be a surprise at this point right? The rapper turned entrepreneur has got his hands into everything at the highest level and joining Andy Nguyen, Kevin Seo and Phillip Huynh – the team behind Bored & Hungry, the world’s first NFT-themed restaurant, and Food Fighters Universe – was a no brainer.

Snoop Dogg's Dr. Bombay’s Sweet Exploration, an immersive retail dessert experience based on his Bored Ape NFT and Dr. Bombay character, will open in Los Angeles under the Food Fighters Universe (FFU) umbrella, making it the first concept to be announced by Food Fighters Universe. More details are still to come soon regarding the specifics of the opening and actual concept.

The Food Fighters NFT collection will mint in June, with 10,000 unique NFT tokens on the ETH (Ethereum) blockchain. NFT sales will go to the development of new restaurants (in the real world) much like Bored & Hungry did.


The benefits of getting a Food Fighters NFT range from tickets to the Food Fighters Festival (IRL), line hopper passes for the aforementioned festival and hidden restaurants just for NFT holders known as Easter Eggs to name a few.

Rapper Bun B, and former NBA star and now entrepreneur Baron Davis are also partners in FFU in addition to Snoop Dogg.

Additionally, one percent of FFU revenue will be donated to Action Against Hunger and Abound Food Care to help fight world hunger.