Thai Beverage to Aquire Serm Suk

ThaiBev Logo

The South Eastern alcohol company Thai Beverage Public Company Limited (ThaiBev) announced their plans for acquiring Bangkok soft drink company Serm Suk for $153 million. This deal includes PepsiCo’s agreement to sell 41.5 % of Serm Suk stake over to ThaiBev.

Through the acquisition of Serm Suk, ThaiBev hopes to expand its non-alcoholic product portfolio internationally.

Serm Suk, which has been around since 1952, exclusively distributes Pepsi brands and will continue to through November of 2012.

ThaiBev, established in 2003, is one of Thailand’s largest businesses of beers and spirits. It consists of four core businesses of products: beer, spirits, non-alcoholic beverages, and food.

More content

Eating Out
El Pollo Loco Hops In The Chicken Tender Chat With ‘Loco Tenders’
El Pollo Loco is putting its spin on chicken tenders with the launch of Loco Tenders, hitting menus nationwide April 23. The brand previewed the…
,
CultureEating Out
Denny’s Launches Masters Of The Universe Collab With Themed Menu
Denny’s taps into true Gen-X nostalgia (mine included) with its Masters of the Universe Menu. In partnership with Mattel and Amazon MGM Studios, the diner…
,
CultureEating In
Perdue Turns ‘Six Seven’ Into Chicken Nuggets
Trends usually “jump the shark” when brands start to use them. So, I wonder how Gen Alpha will feel about Perdue taking its beloved “SIX…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox