McDonald’s Plans To Turn Around Its Flailing Company With Hamburglar Redesign

Yikes. With a need to constantly update appearances for modern times, McDonald’s has given a makeover to yet another iconic character in its cast of misfits. With Ronald McDonald recently going through a hipster-esque upgrade, popular nemesis “The Hamburglar” couldn’t be too far behind.

Looks like his time has come.

The fast food company revealed the newest look for the burger thief and it’s a tad underwhelming. It was teased earlier in the week that this new incarnation is a suburban dad with a checkered striped taste for McDonald’s burgers.

McD-Hamburglar-New-2

We would’ve been more than happy with the chubby ginger in a striped onesie and cape.

Bet you anything the new Grimace will just be a guy in a purple suit.

More content

CultureProducts
Nescafé Is Selling A Keg Full Of Espresso
Nescafé is changing the way fans tailgate ahead of the World Cup. The world’s largest coffee brand has just introduced the limited-edition Nescafé Espresso Keg.…
,
Products
Papa Johns Is Finally Bottling Its Legendary Garlic Sauce
Papa Johns is finally bottling the thing people actually obsess over. The chain’s iconic garlic dipping sauce—that buttery, garlicky sidekick that’s been riding next to…
,
Products
Nutella Ice Cream Is Finally Here
Nutella finally made the jump from topping toast to the freezer aisle. After decades of people freezing jars, blending DIY shakes, and generally trying to…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox