Score Free Dos Equis Beers Every Time College Football Teams Go For Two

College Football season has kicked off and Dos Equis wants to see more teams scrap the extra point field goal and go for dos.

Dos Equis believes the two-point conversion – a higher-risk, higher-reward option for teams after they score touchdowns – is an apt example for its “Go For Dos” program. To encourage and celebrate “Going For Dos,” Dos Equis is offering fans tens of thousands of free beers every week based on how often Football Bowl Subdivision teams collectively attempt two-point conversions, and hundreds of thousands more if they exceed last season’s total.

If college football’s Football Bowl Subdivision teams exceed last season’s 392 two-point conversion attempts, Dos Equis will give fans up to 500,000 beers via rebate in eligible states. And each week, if those teams top last season’s 28-attempt-per-week-pace, fans can gain up to 50,000 more free beers, bringing the potential total to one million beers this season.

Dos Equis is partnering with football legend Drew Brees to rally College Football fans behind the “Go For Dos” movement and celebrate their favorite team’s plays. “As a quarterback, I always loved the excitement of going for two, or in this case, going for Dos,” Brees said. “And that was before there were a million free beers riding on it!”

Consumers can head to @DosEquis on Instagram and Facebook every Monday to confirm if the two-point conversion attempt threshold was met.  Rules to enter vary pending consumers’ residency.