Jennifer Aniston Teams Up With Smart Water for “Viral” Video
Smart Water has teamed up with actress Jennifer Aniston in their latest marketing effort. The resulting video is a humongous nod to “viral” memes from across the web, taking note of the Double Rainbow, dancing babies, adorable pets and sexy ladies in slow-motion.
Jennifer Aniston’s role in the campaign is to be the opposite of Internet and Viral savvy, all-the-while three “Internet” boys make sure everything she does will result in increased traffic and viral buzz. What do you all think of this video and this idea? Is the conscious effort to produce “viral” content an idea that never works? You be the judge, here’s a look at “Jennifer Aniston’s Sex Tape”:
