Kraft Turned Their Mac & Cheese Into Soda
Kraft Dinner (KD), Kraft Canada’s playground for innovative Kraft Mac & Cheese-inspired products, has just announced its next cheesified release. This time, the brand teamed up with Canadian beverage company Solly’s Craft Soda to introduce KD x Solly’s Cream Soda.
The limited-edition bevy brings the iconic cheesiness of Kraft Mac & Cheese beyond the bowl, blending it with the nostalgic fizz of cream soda.
“KD x Solly’s Cream Soda is a whole new way for fans to experience their KD obsession; it’s something to crack open with friends, debate what it could possibly taste like, and then satisfy your curiosity with that first sip. This is the kind of collaboration that shows just how far we can take the love people have for KD,” said Daniel Lundberg, Head of Marketing and Strategy at Kraft Heinz, in a press release.
The novel soda flavor aims to deliver a refreshing taste that appeals to Solly’s core audience and anyone who enjoys Kraft Mac & Cheese. KD x Solly’s Cream Soda also expands the brand’s growing portfolio of flavor innovations, which includes KD Mac & Cheesecake and KD Ramen.
KD x Solly’s Cream Soda is available now on Solly’s website exclusively to Canadian consumers. In early October, it’ll also roll out on Amazon and at participating retailers, including Walmart, while supplies last.
