peelapop

Willy Wonka, maker of purple-packaged candies and chocolates that are sadly less demented than their movie counterparts, introduced a brand new "peel-able" popsicle today, perfect for beating the heat while also enjoying the miracle of opposable thumbs.

Available in two flavors, Vanilla Banana and Vanilla Grape, Wonka's new Peel-A-Pops seem to feature a vanilla ice cream tube core encased in an AirHead-like shell, though it's hard to tell from the press release. "Like two desserts in one," the release reads, "Peel-a-Pop frozen treats are as fun to peel as they are to eat. Whether enjoyed peel-first or all at once, there’s no wrong way to enjoy the imaginative dessert."

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There's also gonna be a three day Peel-A-Pop pop-up in New York this weekend with free giveaways and Oompa Loompas, though, whether they'll be the fun '70s ones or the mildly creepy 2005 ones remains to be seen.

Dominique Zamora

Dominique would be a foodie if she had money to pay for food. For now, she gets by just looking at food photography, which results in at least one more starving journalism student every time Instagram breaks down.