What To Eat This Holiday If You Live In The UK: Christmas Tree-Flavored Chips

In the UK, propped among other varieties of chips (we’re talking potato chips not fries), are a supermarket chain’s newest holiday flavor. Snack brand ‘Iceland’ released “Christmas Tree Flavour Salted Hand-Cooked Crisps” throughout UK grocery stores.

The ingredients are pretty simple: potatoes, sunflower oil, pine oil, and pine salt seasoning — an expected combination to create a piney, woodsy taste. A pine-flavored chip definitely sounds odd, but the flavors may taste similar to rosemary. Not so outlandish now, huh?

But, whether it is a marketing ploy or not, this festive flavor breaks away from the flavors that we, as a society, have grown to associate with the holidays: pumpkin spice, peppermint, etc.

As of now, these chips are only available in the UK but, honestly, I wouldn’t be surprised if it popped up in Trader Joe’s shelves. Yet, for now, the British are winning the oddest potato chip flavor contest (sorry Lay’s).

More content

Products
Snoop Dogg Will Pay You $10K A Month To Taste Ice Cream
Finding out that Snoop Dogg has a family-owned ice cream company and is currently looking for an official ice cream taste tester was not on…
,
Culture
Craig Robinson Reveals Just How Much Food Actors Get On TV Sets
Craig Robinson is someone you know, even if you weren’t paying attention to his memorably hilarious and zany characters in classic shows like The Office…
,
Products
Cinnamon Toast Crunch Is Getting A ‘Swicy’ Chamoy Makeover
This might be the most unexpected fusion-ha! of 2026. Cinnamon Toast Crunch and Chamoy Mega, the #1 chamoy brand in the U.S. and Mexico, are…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox