Since before its proliferation across the country, oatmilk has been regarded as one of the top tier dairy substitutes. It can parallel milk on consistency and creaminess, but also doesn't mask too many of the flavors you infuse into it.
With the craze oatmilk has garnered across the US, it was only a matter of time until major chains added it. Starbucks has officially hopped onto the hype train and teamed with top oatmilk brand Oatly to bring the plant-based alternative nationwide.
Oatly will be available as a milk alternative for any of Starbucks' coffee options, but also comes with its own special drinks. New to Starbucks' menu is the Honey Oatmilk Latte, as well as an Iced Brown Sugar Oatmilk Shaken Espresso.
The new addition marks the 4th plant-based milk Starbucks has added to its menu, and the first its incorporated since 2016, when almond milk joined the ranks.
For the oatmilk industry, this marks the second major coffee brand to have added oat-based dairy into their arsenal. Dunkin' teamed up with Planet Oat in the summer of 2020 to create their own national lineup of oatmilk beverages.
Plant-based milk will continue to grow in popularity as places like Starbucks add these options, meaning that folks who can't have dairy or are vegan will find their lifestyles more accessible and affordable. The only question remaining is what plant milk will be the next craze.