UNDEFEATED Releases A Whiskey Collab

Sneakerheads and whiskey enthusiasts have a lot more in common than some might think. They both covet deadstock or limited-editions. They both take pride in showing off their collections. And they both love talking about the classics. So, when Wolves, a luxury California single malt whiskey brand, announced a new collab with UNDEFEATED, it made total sense.

This release includes limited-run California heritage whiskey and style staples inspired by the two brands. Wolves x UNDEFEATED include a plush Post Work-Out Robe, a Cut-Off Raglan Crewneck, a 6-Panel Chino Twill Hat, and a Whiskey & Water Bottle.

“After a successful Wolves x UNDEFEATED collaboration at the end of 2022, we’re excited to partner again on another collection that emulates both brands’ identities,” said James Bond, Partner and Creative at Wolves x UNDEFEATED. “Each piece reflects our shared commitment to quality, craftsmanship and design while also converging to create a lifestyle experience our communities will covet.”

“Working under a shared ethos, we had the vision to push boundaries,” Wolves President Jennifer Marks added. “We’ve crafted a six-year-old, 106-proof American Single Malt that was recently designated as collectors’ status. It’s a one-of-a-kind custom liquid that cannot be replicated, even by us.”

The Wolves x UNDEFEATED is available now.

More content

CultureRecipes
Every NFL Team Now Has Its Own Mimosa Thanks To This Champagne Brand
André California Champagne is kicking off its first season as the Official Sparking Wine Sponsor of the NFL with its Tailgate Team-Mosa—a roster of 32…
,
CultureProducts
Why These ‘Chinese Burgers’ Are One Of Costco Canada’s Most Talked-About Samples Right Now
Did your eyebrows raise as well when you saw ‘Chinese Burgers’ in the headline? Okay good! That’s the appropriate response and I wanted to make…
,
CultureProducts
Foodbeast Ventures’ First Investment Is A Gen Z Hummus Brand—Here’s Why
Media companies love to say they believed early in a brand. Foodbeast decided to put actual money behind the belief. This week, Foodbeast announced its…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox