Uncrustables Has First-Ever Limited-Edition Flavor: Peanut Butter & Mixed Berry
NFL players will soon have a new Uncrustables flavor to eat throughout the season. Hitting retailers nationwide this summer, Peanut Butter & Mixed Berry Spread is the first-ever limited-edition release from Uncrustables. It features the signature soft bread, baked fresh in the U.S., creamy peanut butter, and a fruity blend of strawberries and blueberries.
“Last fall, we introduced the brand’s first new PB&J flavor in a decade with Uncrustables Peanut Butter & Raspberry Spread Sandwiches. The overwhelmingly positive reception from both new and loyal Uncrustables fans reflected the clear demand for new flavor innovations,” said Chris Achenbach, Director of Brand Strategy at the J.M. Smucker Co. “To deliver on the desire for even more ways to enjoy Uncrustables, we will be launching two limited-edition flavors in 2025. We’re thrilled for consumers to enjoy the Peanut Butter & Mixed Berry Spread sandwiches and excited to share our next flavor innovation later this year.”
The Uncrustables existing lineup includes Grape, Strawberry, Honey, Chocolate Flavored Hazelnut, Raspberry, and Reduced Sugar Grape and Strawberry. Look out for Peanut Butter & Mixed Berry Spread in the freezer aisle, hitting retailers this month.
