There are all different kinds of gear you can get branded with NBA logos, from the obvious jerseys, to athletic gear, stickers, and even portable phone chargers sporting the trademark of your team of choice. An item you might not expect that can come with these emblems, however, are tins of caviar.
Photo courtesy of Pearl Street Caviar
The NBA has teamed with Pearl Street Caviar through their NBA Labs program to create these limited-edition tins of marked caviar. Available in Siberian Select and Keluga varieties, you can choose between a personal-sized 12 gram container or a bigger 30 gram option that containers enough caviar for up to 3 people.
Caviar itself is known for being a high-end, expensive product, and while these tins are pricey, they're not at exorbitant amounts like you would expect. A 12-gram tin costs $25 (and contains several spoon worths of caviar), while the 30-gram size ranges from $44-$64. The caviar itself comes from sturgeon sustainably raised in the HuaiYu mountains of China.
Pearl Street is hoping that through programs like these, they can help bring caviar to more everyday consumers. They're trying to convince folks that caviar is a powerful health and sport food, containing beneficial nutrients like protein, electrolytes, omega-3 fatty acids, Vitamin B12, selenium, iron, and calcium in high amounts.
While people probably aren't going to spend $25 a day on health foods, this could be something that more and more professional athletes take a look at, especially with the exposure the NBA is now giving to caviar.
The caviar tins are now available on the Pearl Street website for six different teams: the NBA champion Golden State Warriors, the Brooklyn Nets, the Miami Heat, the Los Angeles Lakers, the Houston Rockets, and the New York Knicks.