Chili’s Teams Up With Reese’s For Its First New Dessert In A Decade
For Millennials, Chili’s holds a nostalgic spot as one of the heavyweights in American casual dining, alongside competitors like Outback Steakhouse and Applebee’s. Now, the iconic red chili-branded chain is spreading some holiday cheer with its first new dessert in a decade. Teaming up with Reese’s, Chili’s is debuting a rich chocolate and peanut butter creation: the Peanut Butter Pie.
Reese’s has been making waves all year, from the release of its Deconstructed Peanut Butter Cup Kit to Reese’s Medals this summer and its boundary-pushing Chocolate Lava Big Cup. This collaboration with Chili’s brings their indulgent flavors to diners with an on-premise option sure to turn heads: the Peanut Butter Pie.
Chili’s, long known for its value-packed meals, has been experiencing a resurgence. Same-store sales jumped 14.8% in the fourth quarter—a standout figure compared to competitors like Outback, TGI Fridays, and Applebee’s. Some credit this growth to Gen Z’s buzzworthy TikTok love for the Triple Dipper, which accounted for around 40% of the chain’s recent sales growth.
Will the Peanut Butter Pie be Chili’s next big hit? The dessert features a creamy peanut butter and chocolate chip filling, a chocolate crust with ganache, and a topping of peanut butter cups and white chocolate drizzle. It’s a decadent treat perfect for sweater weather, and at just $6, it’s an easy add-on for anyone’s meal.
