Heinz Just Dropped Its First-Ever Ketchup Smoothie With Smoothie King

Heinz is no stranger to fun collabs, from teaming with DJ Mustard to releasing a hands-free robotic dipper. The company’s latest, however, poses the question, “Is a tomato a fruit or a vegetable?” A search for the answer gave Heinz a wild idea that resulted in a one-of-a-kind collaboration with Smoothie King: The Heinz Tomato Ketchup Smoothie. It’s the first-ever ketchup-flavored smoothie made with sweet Acai sorbet, fresh apple juice, ripe strawberries and tart raspberries, blended with a dash of Heinz ketchup. 

“After months of meticulous R&D, testing, and tasting, we landed on a savory-sweet blend that celebrates the tomato in all its glory,” said Lori Primavera, Vice President of R&D and Product Marketing at Smoothie King. “As always, our commitment to nutritious ingredients and our Clean Blends promise remain at the heart of every recipe—and this bold new blend is no exception!”

The refreshingly sweet, fruit-tastic tang of Heinz’s new smoothie awaits, arriving at select Smoothie King locations nationwide August 6 while supplies last.