Hardee’s & Carl’s Jr. Launch Blue Cheese Steakhouse Burgers

For those of you who crave the idea of fast food burgers with a blue cheese topping, Hardee’s and Carl’s Jr. have you covered, at least for a limited-time only. The burgers, whether in the form of Hardee’s Thickburger line or as Carl’s Jr.’s Six Dollar Burgers will all feature burgers topped with blue cheese, Swiss cheese, A.1. steak sauce, mayonnaise, crispy onion strings, lettuce and tomato on a sesame seed bun.

The new burger will be supported by a “Hamblor” campaign, an initiative that invites you to enter some mythical kingdom…a visual companion piece to help promote both the new burger and the new motion picture Immortals. Not sure how they’re bringing the two together, but the hamburger looks good…