‘F*ck’ — Wingstop Tweets Reaction to Their Chicken Sandwiches Being Sold Out Everywhere
fuck
— Wingstop (@wingstop) September 7, 2022
It really do be like that sometimes. An f-bomb can do wonders with short term stress relief, really. Looks like Wingstop was doing just that when it tweeted out a singular “fuck” earlier today.
The brand really seems to be going through it, in response to the surging popularity of their new chicken sandwiches, which come in all 12 of their fan-favorite flavors. As Wingstop clarified in a follow-up tweet, they looked to let off some steam in response to their chicken sandwiches being sold out of their entire supply at more than 1,600 U.S. locations in a matter of days.
our 12 new chicken sandwiches are so good, they're SOLD OUT 🤯 https://t.co/vJlvyy8m8t
— Wingstop (@wingstop) September 7, 2022
Here’s some crucial stats to put things in perspective, as reported by QSR Magazine:
- Sold over 1 million chicken sandwiches in just 6 days
- Sold out of 4 weeks of supply in just 6 days, with some restaurants wiped of supply in as little as 2 days
- The first Friday after Chicken Sandwich launch, Wingstop achieved one of its highest single transaction days on record, with average daily restaurant transactions beating Super Bowl Sunday
- Exceeded chicken sandwich sales expectations by 300%, based on market test results
- Viral marketing campaign was #3 trending on Twitter, with all 100K free sandwich codes in giveaway called Chicken Sandwich Split claimed in under one day
- Wingstop.com traffic ran over double the typical rate
The public’s response to Wingstop’s new chicken sandwich lineup has definitely been booming, throwing us back to the days of Popeyes hosting serpentine lines to accommodate the masses wanting a fix of their fried chicken sandwiches.
Fans can be notified of restocks by signing up for Wingstop’s digital database.
