Tim Hortons Partners With Ryan Reynolds To Launch His Own ‘Loaded Breakfast’ Menu
Tim Hortons is shaking up breakfast across the U.S. and Canada with the launch of Ryan’s Scrambled Eggs Loaded Breakfast, which is now available.
This hearty morning meal includes made-to-order scrambled eggs, crispy hash browns, and savory sausage crumble or classic bacon strips — of course, it is all drizzled with Tim Hortons’ signature chipotle sauce.
The collaboration was revealed through a goofy TV commercial created with Reynolds’ production company called Maximum Effort. It playfully mocks the actor’s famous “rider” for film shoots featuring his breakfast order alongside whimsical requests, like a jar of fresh air from his hometown of Vancouver.
Reynolds shared his excitement, “There’s something really special about collaborating with such an iconic Canadian brand. I took my role very seriously, meaning I ate an irresponsible amount of eggs. And honestly? I regret nothing.” Hope Bagozzi, the Chief Marketing Officer for Tim Hortons, echoed his enthusiasm, “Our partnership with Ryan offers guests a uniquely Tim Hortons breakfast experience that kickstarts your day with great taste and exceptional value.”
If you didn’t know, Tim Hortons was founded as a single location in Canada in 1964, now it’s become one of North America’s largest restaurant chains operating in the quick service segment. Did you also know that Reynolds is Canadian-born (but has dual citizenship of course), which makes this partnership even more so pleasantly organic, fitting, and delicious in all the right ways?