Over the past couple months, we’ve all been riveted by the war in Ukraine. And many of us have wondered what we could do to aid in the relief of the Ukrainian population.
Stoli Group has stepped up on their part by releasing a limited-edition bottle of Stoli Vodka to benefit the country under siege by Russian forces. Proceeds from the bottle will be donated to World Central Kitchen (WCK), a non-profit organization founded by Chef José Andrés that provides fresh, nutritious meals to refugees fleeing Ukraine and those who are staying in cities impacted by the war.
Drawing from the colors of the Ukrainian national flag, the geometric graphic pattern that adorns the bottle design is inspired by the communities around the world that have come together to support the people of Ukraine. The bottle launched globally as one of the key pillars in reaching the goal of raising $1 million for WCK by August 24th — to celebrate Independence Day of Ukraine.
“As Ukrainians continue to suffer unimaginable losses, we are doing our small part to show unequivocal support,” said Damian McKinney, Global CEO, Stoli Group. “This Stoli Vodka bottle will not only provide financial resources to Ukraine but is also a symbol of solidarity.”
“World Central Kitchen is grateful for Stoli's support and commitment to our mission. They share our belief that a plate of food is more than just nourishment; it's hope and a sign that someone cares,” added Jason Collis, WCK’s Vice President of Relief. “We appreciate Stoli's quick movement to action and continued support, which will help us to serve meals as long as we are needed.”
WCK has served millions of meals across Ukraine, Poland, Moldova, Hungary, Romania, Slovakia and Spain. Working with local restaurants, caterers, and food trucks to provide nourishing meals at border crossings, shelters, and other refugee communities, WCK serves more than 300,000 meals daily in the region. The limited-edition bottle follows a previous financial commitment to WCK from Stoli.
In addition to the limited-edition bottle, Stoli is launching a charitable cocktail program called “Cocktails for Ukraine” which encourages bars and restaurants to donate $1 for every Stoli cocktail sold to WCK. Consumers will also have the opportunity to make a direct donation to WCK by scanning the QR code on the menu that links to the Stoli Group fundraising page for WCK.
The limited-edition bottle in support of the Ukrainian people will be available for purchase in select stores in the U.S. and select countries around the world.