Hellmann’s Goes High-End For The Holidays With ‘Mayonnaise Blanc’ Bottle

Photo: Hellman's

It’s almost party time (literally). According to reports, between Thanksgiving and New Years Day, Millennials attend or host an average of 24 events. That’s a lot of host gifts. Hellmann’s has a solution that will make you the talk of the town (or at least the party you’re at).

From the private reserves of Hellmann’s founder Richard Hellmann, Hellmann’s is unveiling Mayonnaise Blanc (0% ABV). The bottle itself is wrapped in a sleek, blue velvet ribbon as a nod to the jar’s signature design. Though it’s not literally mayonnaise wine, the wine bottle-shaped gift secretly holds a jar of Hellmann’s inside.

“Hellmann’s has always been a go-to ingredient in classic holiday dishes, but this year we’re excited to make it the staple gift that takes center stage of your holiday gatherings,” said Jessica Grigoriou, SVP Marketing, Condiments at Unilever North America. “Hellmann’s Mayonnaise Blanc is diving headfirst into mayo culture, boldly embracing both the devoted and the doubtful. Whether you’re spreading, mixing, or just curious, Mayonnaise Blanc is redefining what mayo can bring to the table.”

Folks can visit HERE for a chance to secure a bottle of Mayonnaise Blanc.

More content

CultureProducts
Nilla Wafers x Star Wars Brings Grogu Nilla Nummies To Shelves
Ahead of Star Wars Day, Nilla Wafers is bringing cookie lovers a taste of a galaxy far far away. The vanilla wafer brand has collaborated…
,
Products
Liquid Death x Pop-Tarts Turns Frosted Strawberry Into Iced Tea
When Liquid Death isn’t giving away houses with soda running through the faucet, it’s pumping out some of the most interesting collaborations. For its latest,…
,
CultureProducts
MUG Root Beer Leans Into Protein Culture With ‘Brotein’ Kits
The protein trend isn’t slowing down anytime soon. From protein chips to collagen and protein beverages, there’s a nutritional boost to your favorite product somewhere…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox