7-Eleven Wants to Win Over Hipsters with Mason Jar Slurpees and Mustache Straws

Because bitches hipsters love mason jars and mustaches, 7-Eleven decided to take advantage of this tried and true fact. The purveyors of beef jerky and lotto tickets announced a roll-out of 26 oz mason jars($2.99)  and matching mustache straws (99 cents) to promote their classic Slurpees.

The four ‘staches have been dubbed the “British, the handlebar, the Hogan after wrestler Hulk Hogan, and the Swanson, as in Ron Swanson.” While the first Slurpee is free with a purchase of a plastic mason jar, refills are discounted. Oh, and looks like 7-Eleven already caught a few fans on social media. Hook, line and sinker.