Bud Light Makes What is Possibly the Most Genius Superbowl Commercial Ever

Ok, Sunday hasn’t even arrived and I’m already calling this Super Bowl commercial the undisputed winner. Looking to promote their new “The Perfect Beer for Whatever Happens” tagline, the brand utilized a hidden camera for this year’s ad posted to YouTube on Thursday.

The cameras follow a “random” guy named Ian who meets a cute girl named Kelly at a bar in New York. Kelly offers him a Bud Light (slick, guys) and asks if he’s up for “whatever happens next.” Like any smart man, Ian agrees. Within moments he’s whisked away in a limo filled with pretty women and comedian Reggie Watts spinning music. The adventure brings him on a surreal journey filled with celebrity encounters and an epic bachelorette party.

Check out the full video below that will be edited down to 90 seconds and cut into two commercials come Sunday. While we highly doubt the video’s authenticity — it’s simply too crazy wonderful — anything with Arnold in it is gold.

More content

Products
Mountain Dew Announces New ‘Dragon Fruit’ Flavor
Survive the summer heat with Mountain Dew’s new limited-edition Dragon Fruit Flavor. Blending citrusy zest with tropical sweetness, the Walmart exclusive is now available in…
,
CultureProducts
Thailand’s Signature Orange Thai Tea May Lose Its Color—Here’s Why
Countries the world over are moving away from artificial food coloring. For example, in the US, RFK Jr. has declared war on Citrus Red No.…
,
Eating Out
Get Ready: Bottomless Apps Are Coming To Buffalo Wild Wings
When food goes bottomless, the place serving it instantly earns a spot on your must-revisit list. Buffalo Wild Wings just gave you a reason to…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox