There's a famous legend about Peach Boy (aka Momotarō), a hero who hunts demons with his animal companions, in Japanese folklore. In one of the coolest promotions ever, Pepsi retells the legend in a series of epic commercials that act as "episodes" in a series.
In the latest segment, episode 4, English actor Jude Law plays the titular demon of a place called Demon Island and explores his origins leading to his eventual encounter with the hero Momotarō.
Check out the tw0-minute commercial. If your interest was piqued to the max like ours was, you'll want to watch the entire series in chronological order below. It's definitely worth the 10 minutes.