Four Loko Cans to Disclose True Alcohol Content

The “Blackout in a Can” is under fire once again as external pressure from the Federal Trade Commission has prompted Phusion Projects to divulge the alcohol content of their Four Loko beverages relative to a regular 12 oz can of beer on each container. The FTC has accused Phusion Projects of misrepresenting the alcohol content of their drinks by stating each can being equivalent to 1 to 2 cans of beer rather than the true value of around 4 to 5 cans.

This isn’t the first time Phusion Projects has had to make concession due to external pressure from government regulators. After the backlash that occurred when a 15 year-old died after drinking 2 cans of Four Loko, and pressure from the Food and Drug Administration, Phusion Projects completely removed the caffeine content of their alcoholic beverages.

While Phusion Projects has admitted to no wrong-doing on their part, they have agreed to re-label their cans to better inform consumers.

(THX and Photo Credit to Hub Bub)

(Via Third Age)