BJ’s Restaurant Is Offering $10,000 Worth Of Food To Anyone Who Gives Their Baby This Name

BJ’s Restaurant and Brewhouse, a family-friendly restaurant, may now be trying to destroy a family near you with their latest promotion: for $10,000 worth of food, name your child — the offspring that is supposed to be your greatest legacy — “Quinoa.”

That’s right, they want you to name your child Quinoa (pronounced “keen-wa” and not “kwin-oh-ah”), the much-hyped high-protein low-gluten seed/grain favored by Peruvians, sensitive yoga bros and health trend band-wagoners alike.

In a recent press release, BJ’s Executive Vice President and CMO Kevin Mayer explained that the promotion comes with the announcement of two new menu items that contain the ingredient they want you to name your child after:

“We are so excited to introduce these amazing new Quinoa Bowls that we wanted to do something big, maybe even a little crazy.”

According to the press release, bad parents must “prove your baby is named Quinoa” via a birth certificate. However, there can only be be one winner, so it may be safe to bet that there will be a few parents with a baby named Quinoa with nothing to show for it (except for their children’s future therapy bills). The promotion ends on Labor Day.

Hmm, $10,000 worth of average-ish food from BJ’s Restaurant and Brewhouse and all you have to do is subject your child to a lifetime of bullying and ridicule for having a stupid name? May the baby-naming gods have mercy on all babies about to be born.

Written by Sebastian Dillon of Next Shark || h/t: FirstSlice

More content

Eating Out
Buffalo Wild Wings Brings Back All You Can Eat Wings—Now You Can Mix & Match
Buffalo Wild Wings is resurrecting one of its most popular deals—and it’s coming back stronger. The chain’s beloved All You Can Eat wings and fries…
,
Eating Out
Waffle House Drops First New Waffle in a Decade—Meet the Strawberry Shortcake Waffle
In an unexpected sweet twist, Waffle House, the beloved Southern diner chain, has announced a delightful new seasonal offering: the Strawberry Shortcake Waffle. This marks…
,
Eating Out
BJ’s Backpedals On Awful Broccoli Cheddar Pizookie—Now It’s Just Awkward
BJ’s Restaurant & Brewhouse recently announced a Broccoli Cheddar Pizookie—a bizarre-sounding dessert that was never meant to be real. It was a marketing stunt, a…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox