Arby’s Serves Up Golf Merch Collection With Happy Gilmore

Arby’s is teaming up with Happy Gilmore (not that one) to tee off its Birdies & Beef Collection. 

The brand that “has the meats” recently unveiled a four-piece golf collection (including two polo shirts, hat and golf balls) designed with nods to its crinkle fries, curly fries, Jamocha shake, and the classic roast beef sandwich (obvi) mixed with golf icons.

The Arby’s Clubs & Curlies Comfort Polo is a french fry fan’s fantasy. Covered in Arby’s crinkle fries, curly fries, and golf designs, it’s crispy, to say the least. Arby’s Classics Golf Comfort Polo features all of the classic menu items like the Jamocha shake and the classic roast beef sandwich. 

Beyond the shirts, the Beef Rope Hat is an adjustable cap that lets everyone know exactly where your sandwich loyalty lies. Lastly, Arby’s hits the greens with its Beef ‘N Cheddar Golf Balls (a pack of three) featuring the sandwich stamped right on it.  

Current collegiate golfer Happy Gilmore–yes, that’s his real name–is the face of the collection. After finishing 11th in the Indiana High School state finals level, he also shares a love of Arby’s Beef N’ Cheddar. 

“As a lifetime fan of Arby’s, being the face of the Birdies & Beef Collection is a dream come true,” said Happy Gilmore. “It’s a mix of the two things I love most, golf, especially during the major tournament, and an Arby’s Beef N’ Cheddar sandwich. Being the face of an Arby’s campaign feels like a hole in one!”

Arby’s has a deep connection to the game, from its history as the official restaurant of the PGA Tour in 2017 to offering Tiger Woods a special booth at the Augusta, GA Arby’s in 2018 — where he famously ate every day prior to his 1997 Masters win. 

During last year’s U.S. Open, Arby’s created a custom curly fry headcover for golfer Neal Shipley’s golf bag. Now, with Gilmore’s help, Arby’s is once again teeing off. 

The limited-edition Birdies & Beef Collection is available now.