Oscar Mayer is Really Out Here Selling Hot Dog-Flavored Popsicles

Today Oscar Mayer debuts the ‘Cold Dog’ alongside its latest partnership with Popbar, a premium frozen desserts company known for its handcrafted gelato on-a-stick. And if you’re curious as to what exactly the Cold Dog is, then it’s all in the name, because it’s literally a hot dog-flavored popsicle.

It’s definitely been a wild week of glizzy activity, but the Cold Dog is the pièce de résistance, if you will. And it all stemmed from Oscar Mayer’s “Stupid or Genius” campaign, which focused on all the questionable ways one can enjoy a hot dog besides grilling it.

If your curiosity chose violence today, then head to your local Popbar location to try out a Cold Dog, while supplies last. Fans in the New York and New Jersey area can also look out for the iconic Oscar Mayer Wienermobile on August 25-26, which will be handing out free samples of the Cold Dog in New York City, the Jersey Shore and Atlantic City.