Ben & Jerry’s and Colin Kaepernick Debut Brand New Vegan Flavor

With Ben & Jerry’s stepping up to the plate and being a prominent supporter of social justice, it only made sense for them to link up with ardent social activist and former NFL start Colin Kaepernick to release a brand new, permanent flavor.

Named “Change the Whirled,” the entirely vegan offering features a caramel non-dairy sunflower butter base with fudge chips, graham cracker swirls and chocolate cookie swirls. It’s a tasty plant-based option that makes sense for Kaepernick, who is a vegan himself.

This partnership is an appropriate nod to the courageous work Kaepernick has done to champion social justice, pursuing equity for Black and Brown people, and confronting systemic oppression and police violence. With Ben & Jerry’s aspiring to become a social justice company themselves, this sweet collab is a step in the right direction to shedding more light on the social justice ills that have plagued America. What’s more, this new flavor will also support the work of Kaepernick’s Know Your Rights Camps, which he founded to advance the liberation and well-being of Black and Brown communities.

Change the Whirled will be available as a full-time flavor at Ben & Jerry’s Scoop Shops and on store shelves nationwide in the United States beginning in 2021 with a suggested MSRP of $4.99-$5.49. 

More content

CultureProducts
Bear Cup Mania Is Real, And Every Brand Has Entered The Chat
Starbuck’s holiday-themed Bearista Cup has become all the rage with consumers standing in lines prior to stores opening to get their hands on one of…
,
CultureEating Out
The Secret Ingredient Behind NYC’s Famous Cream Cheese Finally Revealed?
If you’ve ever experienced NYC-style cream cheese, you know that it’s a far cry from the stuff sold at grocery stores. Pillowy and light, with…
,
Culture
AriZona Opens Immersive Factory Tour That’s Like A Real-Life Willy Wonka Factory
Ever wonder how America’s iconic $0.99 iced tea is made? AriZona Beverages is now taking you behind the scenes to show you. The beverage brand,…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox