Lay’s Crowns A Winner As BISCUITS AND GRAVY Will Become Its Newest Official Flavor

A few months ago, Lay’s announced the finalists for its 2015 “Do Us A Flavor” challenge. The potato chip brand holds an annual competition where fans create their own flavor and the nation votes to see what they enjoy best.

Then, the winning flavor will be sold in stores as the official new Lay’s flavor.

This year’s four finalists were: Southern Biscuits and Gravy, Greektown Gyro, New York Reuben and West Coast Truffle Fries. We got to try them all and there were some pretty heavy hitters in this year’s batch.

Now, Lay’s announced that Southern Biscuits and Gravy has taken home the prize.

Lays-Biscuits-and-Gravy

Bailey Green, the lucky winner and creator of the flavor, will receive $1 million or 1% of her flavor’s net sales through July 15, 2016. Lay’s says she gets whichever is higher.

The other contestants will also receive a $50,000 consolation prize from Lay’s. Not bad at all.

More content

Eating InInnovation
Gelato Boats Are a Real Thing in Sicily—And Yes, They’ll Pull Up Right To You
There are lots of must-see attractions and things to do in Sicily, and experiencing authentic gelato is definitely on that list. Created in Italy during…
,
Eating In
This Game Could Win You Free Dumplings For Life
Forget lottery tickets, forget sweepstakes—this might be the most important game you’ll ever play. MìLà, the modern Chinese food brand known for its restaurant-quality soup…
,
CultureEating In
Marshawn Lynch’s ‘Yeast Mode’ Cookbook Is Pure Beast Mode In The Kitchen
Marshawn Lynch isn’t just running over linebackers anymore—he’s coming for your taste buds. “Yeast Mode,” the debut cookbook from the legendary running back, is equal…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox