LOOK: McDonald’s Gave Ronald McDonald a Gen Y Makeover, Including Selfies and Cargo Pants

McDonald’s favorite redhead, Ronald McDonald, underwent a makeover in order to keep the fast food chain “modern and relevant.” According to the press release, Ronald’s new fit consists of yellow cargo pants, a vest, a striped rugby shirt and a “whimsical new red blazer” and bow tie for “special occasions.” Don’t worry, he’s keeping his iconic red shoes.

 

Ronald’s new look will be implemented into McDonald’s restaurants around the world. So expect to see the re-imagined, millennial-friendly mascot in TV ads and plastered on ” in-store graphics, furniture and other design elements” at your local McDonald’s.

The best, most terrifying part? “Selfies… here I come!” said the clown.

More content

Eating Out
Burger King Just Fired Its Mascot And Announces A New ‘King’
Burger King is tripling down on its commitment to becoming a customer-focused chain. On the heels of president Tom Curtis giving out his number, and…
,
Eating Out
Taco Bell’s New Rolled Quesadilla Packs Double The Chicken
Taco Bell isn’t easing into its chicken era. It’s committing to it. The chain is rolling out a new Cantina Chicken Rolled Quesadilla nationwide, and…
,
CultureEating Out
AMC’s Devil Wears Prada Popcorn Bucket Is Literally A Designer Purse
Fashionistas rejoice! The long-awaited sequel to The Devil Wears Prada arrives in theaters on April 30, and to celebrate, AMC wants you to snack in…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox