You Have To Fill Out An Application To Try This Ultra-Exclusive Tequila

Photo: Tequila Purísima
Photo: Tequila Purísima

A new tequila brand is redefining the word “exclusive.” Called Tequila Purísima, it hails from Purísima del Rincón, Guanajuato, and breaks away from the celebrity-backed trend—focusing instead on ultra-premium ingredients and craftsmanship.

Tequila Purísima is made with 60% water sourced from three 400-meter-deep natural spring wells, slow-cooked agave roasted over three days in steam ovens, and contains zero additives. But there’s a catch—anyone interested in trying it must first fill out a request form on the brand’s website.

Why the extra step? Tequila Purísima isn’t just selling a bottle; it’s curating an experience. The brand’s tightly controlled distribution is part of its commitment to maintaining exclusivity and ensuring the product reaches those who genuinely appreciate ultra-premium tequila.

The spirit is available in two formats:
– A single decanter, hand-poured and housed in a bespoke case – $400
– A collector’s trio, presented in a custom python display case – $1,200

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