Sour Patch Kids Launches MYSTERY Flavor We’re Stuck Guessing All Summer

I love a good mystery as much as the next guy, and when you pair it with something as addicting as Sour Patch Kids, there’s no situation where you can come out unsatisfied.

The iconic candy brand has just launched a new mystery flavor that just hit stores this week. Like with many other mystery flavors in consumer packaged goods, the sweet and sour candy youths are devoid of color to not hint at their flavor of origin.

As part of a sweepstakes, Sour Patch Kids will reveal the mystery flavor this August, and one lucky winner who submits the correct guess to Mystery.SourPatchKids.com will win $50,000.

Gonna have to get my hands on a bag or two — maybe a whole case.

More content

InnovationProducts
This Instant Hummus Turns Fresh In Less Than A Minute
With Prest, an innovative shelf-stable hummus brand, founder Brian Youngblood is challenging what we know about one of the world’s favorite dips. The Harvard Business…
,
CultureProducts
Nike’s Newest Sneaker Is Inspired By Pickle Juice
Nike has caught the pickle bug. The brand’s newest sneaker, dubbed the Nike ACG Picklejus, is named after the zesty pickle brine that, in recent…
,
Products
Mountain Dew And Trolli Turned ‘Swicy’ Into A Flavor Collab
Mountain Dew and Trolli are running it back, and this time they’ve gone tropical. Following last year’s collaboration, the two brands have reunited for Mountain…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox