Combining Sports and Cheese is Witty, Smelly

There are some things that just go together. Milk and cookies. Peanut butter and jelly. Athletic brands and fine cheeses. What, you didn’t know that last one was a thing? Go find yourself some culture (cheese puns!) and come back. Or just read this, because artist Chris Wright, a British illustrator, has done all the hard work for you.

With such images as Pumasan (Puma + parma, obviously), Tommy Hilfeta, and bRiebok (which comes in a t-shirt!), Wright tests your knowledges of both cheeses and brand names. I, myself, have learned, to no one’s surprise, that I know nothing about fine dairy products or sports.

Test your knowledge with the full set here.

H/T + PicThx Design Taxi, ahoodie