Pop-Tarts Super Stuffed Packs 50% More Filling

Pop-Tarts Super Stuffed
Photo: Mars, Incorporated

If you count yourself among those who wish Pop-Tarts had more filling, you’re in luck, because the company has just announced Pop-Tarts Super Stuffed, a new line of enlarged toaster pastries with 50% more filling than the regular variety. The line launches this April with three time-tested flavors:

  • Pop-Tarts Super Stuffed Strawberry Blast: The classic, just super stuffed! Each bite is jam-packed with the sweet and tart strawberry-flavored filling fans love and finished with icing and rainbow sprinkles. 
  • Pop-Tarts Super Stuffed Molten Lava Cake: Pure chocolatey heaven in the form of a rich chocolate-flavored pastry that’s been stuffed with an extra-generous dose of fudgy filling and finished with sweet icing.
  • Pop-Tarts Super Stuffed Cinnamon Caramel: This crave-worthy blend of warmth and sweetness features an indulgent, gooey cinnamon caramel-flavored filling wrapped in a cinnamon pastry crust and completed with sweet icing.

“Fans of Pop-Tarts have always loved our filling—so much so that they’ve spent years asking for more of it. Our all-new Pop-Tarts Super Stuffed toaster pastries deliver exactly that, while upgrading the snacking experience in a Crazy Good way,” said Leslie Serro, vice president of marketing for Pop-Tarts, a part of Mars Snacking.

Both Pop-Tarts Super Stuffed Strawberry Blast and Molten Lava Cake flavors will be available nationwide, while the Super Stuffed Cinnamon Caramel flavor will be a Walmart-exclusive. Each box includes five individually wrapped toaster pastries.

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