Domino’s Pizza Reports Digital Orders Are Almost 30% of Sales

Latest reports straight from the second-largest U.S. Pizza chain claim that digital orders are approaching 30 percent of all sales. Domino’s CEO J. Patrick Doyle also noted on a conference call with analysts this past Tuesday that the Michigan-based company will also aim to expand the use of call centers to help with telephone orders in stores.

The company’s sales have been boosted with smartphone applications and a website that does a great job of letting customers track their orders. During the month of September, Domino’s Apps for both the iPhone and iPod Touch brought in sales of $1 million in the course of a week.