7-Eleven Sandwich Packaging Gets a Bold, Ikea-Friendly Makeover

BVD Packaging

Grabbing a sandwich from your local convenience store is a decent on-the-go lunch option, but most times, it’s hard to decipher exactly what’s inside. Plus, you gotta be cautious about what your choice will say about your personality. It’s a tricky situation, but Swedish design agency BVD has come up with clever packaging to make this lunchtime debacle much easier.

These easy-to-read labels detail every sandwich ingredient, ensuring customers aren’t surprised by what’s inside. They also add a bit of artistic flair to standard food packaging, swapping tiny black font for larger, colorful ingredient listings.

BVD Packaging

BVD Packaging

BVD Packaging

BVD Packaging

This handy packaging is currently available at 7-Eleven and Press­byrån stores in Sweden.

H/T Design Taxi + Picthx BVD

More content

Products
Nutella Drops Its First New Flavor In Over 60 Years
Nutella just made its first real flavor move in over 60 years. Nutella Peanut is now available nationwide, blending the brand’s signature chocolate-hazelnut spread with…
,
Products
IKEA And Chupa Chups Made A Meatball-Flavored Lollipop
IKEA is turning its iconic Swedish meatballs into a lollipop—and this time it’s not a joke. After floating the idea on April 1 and watching…
,
Products
This New Sparkling Water Now Packs Collagen and Protein
With Topo Chico temporarily disappearing from shelves, this has opened doors for the sparkling waters—and Vital Protein is stepping in with a nutritional twist. Vital…
,
Burger
We Deliver!

Enter your email address below and we'll deliver our top stories straight to your inbox