Snyder's Amps Up Oktoberfest With Massive Pretzel Steins

Photo: Snyder's of Hanover


Have you ever been to an Oktoberfest festival in the early weeks of autumn? Where the folks wear lederhosen and beer maidens deliver dozens of beer-filled steins to thirsty patrons? Snyder's of Hanover knows the vibe and decided to step up the Oktoberfest energy with new two-foot tall steins designed for their Oktoberfest Pretzel Rings.

While most Oktoberfests hold a competitive beer-holding competition — where patrons challenge each other to see who can hold a stein of beer out in front of them the longest without dropping — Snyder's decided that 2023 was the year of the "Pretzelholding" competition and designed a kit specifically to aid in your training.

Snyder's is giving Oktoberfest fans across the country a chance to get in on the action and challenge their friends (or foes) to a competitive game of Pretzelholding by giving away two-foot steins that perfectly house a full bag of their Oktoberfest Pretzel Rings.


Starting today, challengers may enter here for a chance to win the ultimate Pretzelholding Starter Pack: a set of steins, robes, championship belt, and new Snyder’s Oktoberfest Rings — running from September 21 to September 30.

Think you're ready to challenge your friends? Put your money where your pretzels are.