Khloé Kardashian’s Khloud Protein Popcorn Joins A Growing Wave Of High-Protein Snacks

Khloé Kardashian is throwing her hat into the protein snack ring with the launch of Khloud Protein Popcorn, a high-protein take on everyone’s favorite movie-night munch. Each serving comes with 7 grams of protein, thanks to something she calls “Khloud Dust”—a proprietary seasoning mix fortified with milk protein isolate. The popcorn is air-popped, made from non-GMO whole-grain Nebraska corn, gluten-free, kosher, and notably free of seed oils.

Flavors include White Cheddar, Olive Oil & Sea Salt, and Sweet & Salty Kettle Corn, and the snack officially hits Target shelves and KhloudFoods.com on April 29.

But Khloé’s new popcorn isn’t just a one-off snack launch—it’s arriving during a boom in protein-fueled popcorn. The category has been heating up:

• KUDO Snacks is already in Sprouts with flavors like Garlic Parmesan and Salty Sweet, packing 10g of protein per bag.
• ICON Meals has carved out space in gyms and supplement shops with their Peanut Butter Vanilla Protein Popcorn.
• Kettle Bros., Omaha, and IWON Organics are all crowding the shelves with their own protein-packed, flavored popcorn options—from Dark Chocolate Sea Salt to White Truffle & Sea Salt.
• Even AllMax offers Hexapro Protein Popcorn with a massive 40g of protein per bag.

So yes, Khloé’s Khloud is stepping into a crowded aisle. But with strong branding, clean ingredients, and celebrity cachet, is it poised to stand out in a snack space where wellness and indulgence are finally learning to coexist?

The protein popcorn wars are officially on—and Khloud might just pop off.