This Brand Is The First Kulfi Ice Cream Introduced To US Mainstream Market
The debate over which frozen dessert is best is about to get more interesting. Mansoor Ahmed is the founder of Heritage Kulfi, the first South Asian-inspired ice cream brand to be introduced to America’s mainstream market.
If you’re like me, you’ve probably never heard of kulfi. According to the BBC, kulfi is a frozen confection made with milk. It’s commonly sprinkled with pistachios and served cone-shaped or popsicle-style. Kulfi dates all the way back to the 16th century and has grown to become a crucial part of South Asian cuisine. But what took so long for the American market to begin accepting it?
Maybe it’s just a case of an overcrowded marketplace. But now, Heritage Kulfi is available at natural markets nationwide. The thing that makes kulfi distinct from our Western variety ice cream is its consistency, which is more dense. Because it isn’t whipped like ice cream, kulfi is closer in consistency to frozen custard and melts slower. It’s sometimes even considered completely different from the ice cream that we’re used to.
When it comes to Heritage Kulfi, Ahmed draws upon his childhood nostalgia. He simmers locally sourced ingredients overnight to achieve an authentic and quality experience. Flavors include Alphonso Mango, Cardamom Chai, Coconut, Earl Grey, Pistachio, Rosewater, Saffron, Vanilla Bean, Malai Sweet Cream, and Almond Blossom.
Along with a wide selection of frozen flavors to try, they’re egg-free, non-GMO, gluten-free, halal, kosher, and come in sustainably sourced packaging. Check out their website for availability near you.
