Sure, there's the connection to be made between snacks and ESPN. After all, sports and potato chips do go hand in hand, which makes perfect sense that ESPN is debuting its first-ever potato chips.

Introducing ESPN: The Chip, the new snack that uses the fan favorite spice blend, Postseasoning, released by ESPN back in 2022. This release is to celebrate the NFL Wildcard returning to ESPN on Monday, January 16, with a matchup pitting the Dallas Cowboys against Tampa Bay Buccaneers.

The chips boast a distinct sweet heat owed to Postseasoning's blend of salt, onion, gochugaru, garlic, paprika, black pepper, and cayenne.

While Postseasoning bottles and ESPN: The Chip won't be for sale, they both will be given to fans from February 9-12 for fans in Old Scottsdale for Super Bowl LVII.