Doritos Dinamitas — A New Line of Taquito-shaped Tortilla Chips

Fresh from the Frito-Lay factory comes Doritos Dinamita, tortilla chips rolled into mini-taquito shapes with a spicier flavor profile.

According to Frito-Lay, the product was developed to cater to consumers looking for spicier, Latin American-inspired foods. Flavor varieties include chile limon and nacho picoso (pictured). Ram Krishnan, vice-president of marketing for the company says, “We wanted to transform the bold taste of Doritos tortilla chips into a snack that captures the exciting essence of Hispanic snack foods through the shape and flavors you would find in Latin American cuisine.”