Chili’s Builds Out A Full Chicken Sandwich Lineup With ‘Big Crispy’
Chili’s is stepping into the chicken sandwich conversation with a new Big Crispy lineup that doesn’t play small.
The Big Crispy chicken sandwich rolls out nationwide with six builds, including two that slide into Chili’s $10.99 3 For Me deal. The base version keeps it tight—hand-battered chicken, mayo, pickles, brioche. A Spicy version adds heat with a new spicy mayo.
From there, it opens up. Think Honey-Chipotle, Nashville Hot, Buffalo, and a Deluxe stacked with bacon and Swiss push things into full entrée territory, each coming with fries and white cheddar mac & cheese on the side.
Chili’s tested the Big Crispy across 200 locations before going wide, with the filet coming in noticeably larger than what you’d expect from the usual fast food players.
This is Chili’s coming in with range here. You’ve got the 3 For Me combo on one end, and full-plate builds on the other that actually eat like a real meal.
