Ed Sheeran Debuts New ‘Tingly Ted’s’ Hot Sauce

Tingly Ted’s is a new hot sauce brand collaboration between Ed Sheeran, a 6-foot-tall bear named Ted, and our condiment overlord Kraft Heinz. Named after Sheeran’s childhood nickname, Tingly Ted’s will be available in two spice levels — Tingly and Xtra Tingly, or in other words, mildly warming or sweatin’ bullets! 

The sauces carry a smoky flavor that’s paired with lemon, red jalapeños, capsicum chilies, and a mix of herbs and spices. Hot sauce lovers have the option of purchasing them individually or as a bundle at select retailers in Chicago, Pittsburgh and Nashville, specialty grocery stores across the country, or by visiting Tingly Ted’s.

Sheeran’s love for Kraft Heinz is immortalized as an actual tattoo on his arm. A sauce expert, he worked closely with Kraft Heinz to craft ‘Edchup’ and Tingly Ted’s hot sauce. He recommends trying it on eggs, burritos, burgers, and whatever whets your appetite.