Malibu Black is the 70 Proof Younger, Stronger Version of the Original

For years, many a man has swayed a female party companion by offering them the sweet nectar of Malibu, an easily digestible rum with natural coconut flavor. The iconic bottle and taste has made Malibu the world’s best-selling Caribbean rum, and today, we introduce you to its younger, darker and ultimately stronger younger brother: Malibu Black.

The new flavor utilizes similar coconut flavor you’re used to with the original, but with higher proof and less sweetness for an advertised “bolder taste of the Caribbean.” Original Malibu flavor carries with it a 21% alcohol by volume (42 proof), while the new Malibu Black boasts a 35% alcohol by volume (70 proof).