Why is Cup Noodles Hopping On The Pumpkin Spice Train?

Cup Noodles just announced that a new, limited edition Pumpkin Spice Flavor will be hitting Walmart shelves nationwide in late October.

First off, stop it.

Second, who asked for this?

Well, according to Cup Noodles, Gen Z did. Using data from a nationwide survey they conducted, “more than 50 percent of Gen Z respondents are obsessed with all things pumpkin spice. What’s more – 60 percent say that pumpkin spice is their fall jam, while an ultra-devoted 10 percent crave the flavor year-round.”

They already got lattes and OREO flavors for this, though, let’s not get too innovative for our own good, friends.

If you’re wondering just what exactly this new Pumpkin Spice flavor Cup Noodles is like, the brand describes it as “saucy, not soup-based.” A special pumpkin seasoning goes into the saucy noodles, which are treated with only a splash of water.

Cup Noodles then encourages folks, “For the full pumpkin spice experience, top it with whipped cream for the quickest, tastiest and most outlandish pumpkin spice in-a-cup experience you never knew you needed!”

And further we drift from the light of a higher being.