BREAKING: Taco Bell Has Now Sold Over Half a Billion Doritos Locos Tacos


According to sources close to the brand, Taco Bell will be announcing later today that the chain has officially sold over 500 million units of their Doritos Locos Tacos since its launch March 8th of 2012.

The number stands as a significant achievement for the brand, as the 500MM number was crossed in just about 14 months of the DLT being on the market. Reports then surfaced that the success of the new tacos single-handedly created 15,000 new jobs. Along with the announcement later in the day, we also took the liberty of quantifying just how ridiculous the sale of 500,000,000 Doritos Locos Tacos actually is.

Essentially, that means there are over 1.1 million of these DLTs being sold every day. In the process of creating the half-billion DLTs, Taco Bell has used over 46 million pounds of beef, over 7 million pounds of cheese, 15.6 million pounds of tomato and 15.6 million pounds of shells.

If that wasn’t enough, we got our hands on more data that will help visualize the 500 million DLTs…enjoy:


500 Million DLTs would completely cover 852 football fields…




…if you stacked them on top of each other, top-to-bottom, it’d be the equivelant height of basketball player Kevin Durant…but 18,518,519 of him



…laid end-to-end, they would cover the Earth almost 2 times




…you’d have to watch Titanic 784,454 times to equal how long it’d take to make 500MM Doritos Locos Tacos




…you could cover the surface of the Grand Canyon 25,768 times



Elie is a product of Orange County, CA. In early 2012, his dentist diagnosed him with 8 different cavities, three of which on the same tooth, as a result of his 23-year Sour Patch Kid addiction.

  • Clinton Weir

    Titanic is 194 minutes; watching it 784k times would take almost 300 years. The taco has been on the market less than 2 years. So, yeah, somehow they beat your time.

    • Jason Rhoades

      yeah if 1 dude was making all those tacos. I’d be willing to guess that maybe a few more were involved.

      • Clinton Weir

        Yes, 1 dude beat their estimate by paying people to help him. bfd?

    • Yu BiitchesandHennessy Narukam

      Countless other restaurants around the globe, alongside countless other workers making the taco.

      Um yeah.

      • Clinton Weir


  • Anon

    I wonder how long it takes to birth and raise 47 million edible pounds of cows