So this is awkward. Robinson Brewery, based in the UK, announced a seasonal beer punnily called Hoptimus Prime. Pretty clever and funny, but completely unoriginal. It’s been done before by Ruckus Brewing Co.

A few possibilities as to how this could have occurred:

1. They’ve been trying since the Revolution to get back at the US?
2. I don’t know, maybe Transformers didn’t hit the UK until the 90’s?
3. Stealing names is legal and totally OK with people across the pond?

Either way, looks like they should have gone with ‘Hoptimus Second’.

H/T Geekologie + UGo